Partnership Economy -- Ben Gomes-Casseres
Ben Gomes-Casseres explains the role of partnerships in today's economy. At Biopharma conference of the Association of Strategic Alliance Professionals, in Boston. 2 minutes long.
Videos: Remix Strategy
Remix Strategy interview at TheStreet
NEW YORK (TheStreet) -- Remixes in music are common when artists want to explore new styles. On Wall Street, the remixing of assets through mergers and creative alliances helps companies expand by introducing new ideas, said Ben Gomes-Casseres, author of Remix Strategy.
"Remix is the process of taking assets from outside your company capabilities and mixing them and combining them with your own," said Gomes-Casseres, a professor at Brandeis University, International Bus
Conversation with Ben Gomes-Casseres on Remix Strategy
Ben Gomes-Casseres discusses Remix Strategy with Larry Gennari, attorney and partner at Gennari Aronson (Needham, MA). Applications of Remix principles to decisions facing startups and mediums-sized businesses. 30 minutes long.
Remix Strategy: Keynote Speech
Ben Gomes-Casseres keynote speech at company alliance summit. These excerpts cover the three laws concisely; illustrations, video clips, and humorous cartoons were removed. 10 minutes long.
Remix Strategy: Webinar
Ben Gomes-Casseres webinar on Remix Strategy, hosted by EBSCO Information Services. Explanation of three laws of success and tools for partner selection, relationship structures, and value stack analysis. 30 minutes long.
