Managing Ecosystems and Platforms

By Ben Gomes-Casseres

Excerpts from webinar for Association of Strategic Alliance Professionals, presented in July 2019.

This 35 minute video covers:

  • Fundamentals of ecosystem strategies
  • Creating network advantages
  • Organizing an ecosystem
  • Using a digital platform
  • Growing an ecosystem

An executive summary of this session is available here: ASAP Quick Takes on Managing Ecosystems and Platforms, by Ben Gomes-Casseres