The False Security of Contracts — HP vs Oracle

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Hewlett Packard and Oracle…

How to Manage Multiple Partnerships

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | If you think politicians…

Managing High-Stakes Partners

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   When I started…

A Partnership Is Not a Purchase Order

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Scott McNealy, ex-CEO of…

Competing for Partners — Japan Airlines, Delta, and AA

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   Japan Airlines has…

Learning by Joint Venture — NUMMI

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   Last week, Toyota…

Outsourcing: Where Will You Draw the Line?

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | The Defense…

Microsoft and Yahoo: Too Little, Too Late, Too Hyped

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | It took over a…

Group versus Group: How Alliance Networks Compete

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Collaboration in business is…