The CVS-Aetna Merger Hinges on One Question: What Do Consumers Get Out of It?

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | November 7, 2017 The proposed merger of CVS and Aetna will test what it…

Who Killed The GE Model?

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | This blog has gotten a lot of attention. The Wall Street Journal…

The 10 most remarkable deals — and busts — of 2016

By Ben Gomes-Casseres | Originally in PBS MAKING SEN$E | Editor’s note: Even if the volume of mergers and acquisitions fell short…

What Does Whole Foods Get from Amazon? Alexa, for Starters

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | All the talk about Amazon’s acquisition of Whole Foods has been about…

The “Curse of Bigness” Today

By Ben Gomes-Casseres | Originally in PBS MAKING SEN$E | Portions of this article are from the author’s article in Harvard Business Review,…

Three Types of Acquisitions — Lessons from Microsoft and LinkedIn

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Microsoft’s acquisition of LinkedIn is big and bold — and likely to…

10 Most Remarkable Deals of 2015

By Ben Gomes-Casseres | Originally in MARKETWATCH | In this banner year for corporate deals, some have been impressive and others less…

How Divestments Create Value — The Case of Yahoo!

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Just as the M&A party appears to be winding down, the divestment…

Sources of Joint Value — Questions About Pfizer-Allergan

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   Pfizer and Allergan are set to merge in the biggest combination…

From Rivals to Partners — IBM and Apple

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   The lynchpin of the new IBM-Apple alliance will be this simple…