Alliance: The Secrets of Successful Cooperation
(The Novartis Journal) Alliances between companies have become crucial to business success,…
Managerial Articles
Alliance and Risk: Securing a Place in the Victory Parade
(Financial Times) Alliances can help companies hedge between competing technology standards and…
Fuji Xerox: Competing in Constellations
(Strategy + Business) Describes 40-year relationship between Xerox and Fuji Photo Film….
BOOK: The Alliance Revolution — The New Shape of Business Rivalry
Cambridge, MA: Harvard University Press (1996) In-depth study of the rise and…
Group versus Group: How Alliance Networks Compete
By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Collaboration in business is…
Joint Ventures in the Face of Global Competition
(Sloan Management Review) Presents a framework to help managers decide when to…
Strategy Must Lie at the Heart of Alliances
(Financial Times) Alliances formed at high levels, often blessed with the designation…