Management Articles

PODCAST: Creating Value Through Remix Strategy

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Why Your Partnership Contract Is Too Important to Be Left to the Lawyers

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Behind every partnership lurks an “incomplete contract” — a concept for which…

The “Curse of Bigness” Today

By Ben Gomes-Casseres | Originally in PBS MAKING SEN$E | Portions of this article are from the author’s article in Harvard Business Review,…

10 Most Remarkable Deals of 2015

By Ben Gomes-Casseres | Originally in MARKETWATCH | In this banner year for corporate deals, some have been impressive and others less…

How Divestments Create Value — The Case of Yahoo!

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Just as the M&A party appears to be winding down, the divestment…

Sources of Joint Value — Questions About Pfizer-Allergan

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   Pfizer and Allergan are set to merge in the biggest combination…

The Strategy Behind the Deal — Questions About Dell-EMC

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | The news that Dell will acquire EMC is déjà vu all over…

The Three Laws of Business Combinations — Excerpt of Remix Strategy

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   When you look to external partners for acquiring resources and capabilities,…

Creating Joint Value

(Strategic Alliance Magazine) In Biopharma and many other industries, “Not Invented Here” is SO Last Century. Joint value is the…

From Rivals to Partners — IBM and Apple

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   The lynchpin of the new IBM-Apple alliance will be this simple…

Merger Are Partnerships Too — Trending Now

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Corporate marriage brokers are again fully employed. Every day a new deal…

The Business Remix — Trending Now

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |     Investment bankers are giddy at the prospect of increased M&A…

Alliance Strategy: Managing Beyond the Alliance

(CriticalEYE) Experience and research shows that companies that have a “strategic alliance” without a coherent “alliance strategy”are almost sure to…

Strategy Must Lie at the Heart of Alliances

(Financial Times) Alliances formed at high levels, often blessed with the designation “strategic”, have often failed to deliver. The problem:…

Alliance and Risk: Securing a Place in the Victory Parade

(Financial Times) Alliances can help companies hedge between competing technology standards and reduce the costs of major strategic change by…

Why Your Partnership Contract Is Too Important to Be Left to the Lawyers

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Behind every partnership lurks an “incomplete contract” — a concept for which…

Exit and Loyalty — Yahoo and Tumbler

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | As Yahoo goes through with its acquisition of Tumblr, CEO Marissa Mayer…

The False Security of Contracts — HP vs Oracle

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Hewlett Packard and Oracle are embroiled in a marriage spat that would…

A Partnership Is Not a Purchase Order

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Scott McNealy, ex-CEO of Sun Microsystems, tweeted this message last month: “Most…

Outsourcing: Where Will You Draw the Line?

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | The Defense Department is due to report to Congress that in Afghanistan,…

Outsource, Don’t Abdicate

(CIO Magazine) The term “outsourcing” is an unfortunate one. With every outsourced task comes a new responsibility to govern that…

Relationship Lessons from the Ford-Firestone Breakup

(Bridge Forum Op-Ed) Firestone’s breakup with Ford is the most public corporate divorce in recent memory. But it is far…

Personal Chemistry in Partnerships — Handle With Care

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   When I hear that two CEOs are striking a deal in…

Vendor or Partner?

(Outsourcing Venture Magazine) Is your outsourcing venture a vendor relationship or a true partnership? It is critical to know the…

BOOK: Mastering Alliance Strategy — A Comprehensive Guide to Design, Management and Organization

With James Bamford and Michael Robinson San Francisco: Wiley/Jossey-Bass (2003) Presents state-of-the-art thinking and practices for using partnerships effectively. An…

Fuji Xerox: Competing in Constellations

(Strategy + Business) Describes 40-year relationship between Xerox and Fuji Photo Film. This is successful US-Japanese joint venture holds important…

How to Manage Multiple Partnerships

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | If you think politicians have a tough time staying monogamous, take a…

Competing for Partners — Japan Airlines, Delta, and AA

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   Japan Airlines has chosen to stay hitched to American Airlines and…

Competing in Alliance Constellations: A Primer for Managers

(Carnegie Bosch Institute) When two or more firms link up in an alliance, they begin to reshape competition from a…

Star Alliance, 2000

(Brandeis University case) Origin, management, and challenges facing Star Alliance, the airline constellation led by United and Lufthansa. Teaching case…

Constellation Strategy: Managing Alliance Groups

(Ivey Business Journal) Becoming part of an multi-partner constellation can help a company compete and win. But a succeeding with…

Competitive Advantage in Alliance Constellations

(Strategic Organization) What determines the success of a firm competing as part of an alliance constellation? The elements of a…

Group versus Group: How Alliance Networks Compete

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Collaboration in business is no longer confined to conventional two-company alliances, such…

Alliance Sweet Talk: Tough Questions Worth Asking

(Milestone Group Newsletter) How should investors react when they catch high-tech CEOs singing love songs to each other? First, with…

Alliance: The Secrets of Successful Cooperation

(The Novartis Journal) Alliances between companies have become crucial to business success, particularly in hightech industries. But, too much emphasis…

Learning by Joint Venture — NUMMI

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   Last week, Toyota announced it will close the plant of New…

Fuji Xerox: Competing in Constellations

(Strategy + Business) Describes 40-year relationship between Xerox and Fuji Photo Film. This is successful US-Japanese joint venture holds important…

Joint Ventures in the Face of Global Competition

(Sloan Management Review) Presents a framework to help managers decide when to use a joint venture in investments abroad. Factors…

Three Types of Acquisitions — Lessons from Microsoft and LinkedIn

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Microsoft’s acquisition of LinkedIn is big and bold — and likely to…

How Divestments Create Value — The Case of Yahoo!

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Just as the M&A party appears to be winding down, the divestment…

The Strategy Behind the Deal — Questions About Dell-EMC

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | The news that Dell will acquire EMC is déjà vu all over…

Creating Joint Value

(Strategic Alliance Magazine) In Biopharma and many other industries, “Not Invented Here” is SO Last Century. Joint value is the…

From Rivals to Partners — IBM and Apple

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW |   The lynchpin of the new IBM-Apple alliance will be this simple…

Exit and Loyalty — Yahoo and Tumbler

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | As Yahoo goes through with its acquisition of Tumblr, CEO Marissa Mayer…

The False Security of Contracts — HP vs Oracle

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Hewlett Packard and Oracle are embroiled in a marriage spat that would…

Microsoft and Yahoo: Too Little, Too Late, Too Hyped

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | It took over a year to for Microsoft and Yahoo to to…

Managing Co-Development Projects

Product Development Report (2003) Joint development of products and businesses is becoming common in many industries. Managers should apply the…

The “Curse of Bigness” Today

By Ben Gomes-Casseres | Originally in PBS MAKING SEN$E | Portions of this article are from the author’s article in Harvard Business Review,…

Mergers vs Regulators — Lessons from Halliburton, Pfizer, and Staples

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Regulatory authorities in the United States have been active in questioning mergers…

How Alliances Reshape Competition

(Handbook of Strategic Alliances) Alliances are intended to help firms cooperate better and also to help them compete better. Are…

American Airlines and British Airways

(Providence Journal Op-Ed) U.S. Justice Department blocks AA-BA deal. It does not believe that AA and BA could cooperate in…

Microsoft Verdict Reveals Dark Side of Strategic Alliances

(Unpublished Op-Ed) Judge Penfield Jackson’s verdict in the Microsoft anti-trust case last week should be required reading for any corporate…

Alliance Strategies of Small Firms

(Small Business Economics) Concludes that small firms follow one of two alliance strategies. When the firms are small relative to…

A Partnership Is Not a Purchase Order

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | Scott McNealy, ex-CEO of Sun Microsystems, tweeted this message last month: “Most…

Outsourcing: Where Will You Draw the Line?

By Ben Gomes-Casseres | Originally in HARVARD BUSINESS REVIEW | The Defense Department is due to report to Congress that in Afghanistan,…

Alliances: Encyclopedia Definition

(Encyclopedia International Political Economy) An inter-firm alliance is an organizational structure to govern an incomplete contract between separate firms and…